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Choice Matters
A Newsletter For Members Of Choice One Credit Union
Second Edition 2010


Your Home's Equity Holds Unlimited Possibilities

With the appraised equity in your home and one of our Home Equity options, you can reach just about any financial goal. You hold the key to unlock all the possibilities. You've been working to pay off that mortgage - let that hard work pay you back!

Do you have home remodeling daydreams or a wish-list for someday? With our Home Equity Loan options, someday can be today! Redecorate on your schedule, and increase the value of your home at the same time! Our Fixed Rate Home Equity Loan is a one-time loan with no surprises; your interest rate remains fixed over the term of the loan. The warm months are a great time for home improvements. Make your daydreams a reality.

If you're just starting out and haven't gained equity in your home, check out our Personal Loan. With a rate this low, you can even use it to tackle debt, take a vacation or for education expenses.

Take Advantage And Get Ahead This Year
Stop by, visit www.choiceone.org or call the credit union at (570) 823-7676, ext. 233 for complete details.

*APR=Annual Percentage Rate. Rates are subject to change without notice. Other rates and terms available. Contact the credit union for complete details. Enrolling in all of our convenient services, including Direct Deposit/Payroll Deduction, Virtual Branch, VISA Check Card, E-Statements and Bill Payer, and enroll your new or refinanced loan in Auto Pay, you can reduce your rate by a total of .75%.

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President's Message

An unfortunate byproduct of a challenging economy is that many people prey on the vulnerable. While it is encouraging to see that the economy is on the mend, it is important to stay vigilant concerning identity theft. Identity theft scammers often use the ease of the internet and telephone to dupe consumers into providing their personal data. Especially as scammers become increasingly versed in possibilities, it is important to stay informed.

One of the most recent forms of identity theft is "phishing," which is when thieves - posing as a financial institution, credit card company, online retailer, Internet Service Provider, or prospective employer - call or email consumers to inform them of a phony "problem." Often the scammer will email or call from an organization with whom you do business, asking you to confirm your personal information. To encourage consumers to act immediately, the email or caller usually threatens that the account could be closed or canceled unless the information is provided. If provided, these scammers could take your personal information and withdraw funds, make bogus charges or even open accounts in your name.

Protect yourself: When a person calls or emails you at home or at work, and you do not know this person, do not give out any of your personal information. If they tell you they are from an organization, institution or provider you utilize, call them back at the number that you know is the true number. Provide only information that you believe is absolutely necessary, and never feel pressured to take immediate action.

If you have any questions, contact Choice One. As your credit union, we are committed to your security and can help you with any concerns you might have.

Sincerely Yours,

Thomas Smith
President/CEO

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Your Hot Summer Savings Option: Skip A Loan Payment!

If you've ever wished you could have a month break from your bills, the Skip-A-Loan program is for you! This summer instead of paying your Choice One loan, pay yourself. Spend the money on all the things that make summer great - like vacations and weekend getaways, patios and landscaping and even upgrading your summer wardrobe.

When you use this service, your credit rating will not be affected by skipping a payment but rather your payment due date and maturity dates will advance one month. The fee for skipping a July or August loan payment of $25 can even be deducted from your Share Savings Account.

It's Easy To Get Started
Take advantage of this great program, and enjoy all the summer season has to offer, contact our Loan Department at (570) 823-7676, ext. 233.

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Hit The Road In The Vehicle Of Your Dreams!

Make your summer drives even better by hitting the road in that car, truck or SUV that you've had your eye on. Whatever solution you choose, Choice One, you can ensure you drive off with the best deal possible. Plus, with pre-approval from the credit union, you'll arrive at the lot with leverage! With Choice One, it's always a smart time to purchase a new or used vehicle or to refinance one from another lender.

We also offer an innovative vehicle financing plan that offers lower monthly payments, allows you to purchase a new vehicle every two or three years, and helps you step up to that upgraded vehicle you never thought you could afford. With this MAPSTM (Member Auto Payment Saver) program, our computers will determine, based on industry-approved guidelines, what the car will be worth the year your loan is scheduled to end (called the "residual value"). We subtract the residual value from your loan and base your monthly payments on the remaining amount. Your monthly payments could be lowered by nearly 50%!

Earn up to .75% off your loan easily: Reduce your loan's interest rate by 25% off by enrolling in our Auto Pay service, and earn up to .50% by enrolling in our time-saving 24/7 services. To do so, earn .10% off your loan when enrolling in the following services: Direct Deposit/Payroll Deduction, Virtual Branch, VISA Check Card, E-Statements and Bill Payer.

Apply Today
To get started or to learn more, stop by the credit union, call (570) 823-7676, ext. 233, or visit www.choiceone.org to sign up today!

MAPSTM is a registered trade name of Membership Marketing Support Services. $795 processing fee applies.

*APR=Annual Percentage Rate. Rate includes .75% discount. Rates subject to change without prior notice. Contact the credit union for complete details.

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Holiday Closings

Memorial Day
Monday, May 31

Independence Day
Monday, July 5

Labor Day
Monday, September 6

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Save Big

Our lease-like program, MAPS, can save you more on your purchase every month.

2010 Ford Fusion
SEL, 4-door Sedan

48-Month Term of $24,800
at 3.34% APR*

With MAPS Financing:
$376.59 Per Month
(Based on residual of $10,314.00, 12,000 annual miles)

With Conventional Financing:
$570.38 Per Month

Total Monthly Savings Using MAPS program:
$193.79 Per Month

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Don't Miss This Chance To Save!

Apply for or use your Choice One VISA® credit card May 1 through September 1, and you will receive a rate as low as 6.99% APR* on all purchases, cash advances and balance transfers.

Rates are in effect until balances are paid off, and there are NO BALANCE TRANSFER FEES - so apply today!

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Get The Credit You Deserve!

By now, you've likely heard of the legislation Congress passed to regulate credit card practices. In fact, maybe you've experienced some of the negative changes other financial institutions have made to their credit card terms and conditions before changes went into effect. Many banks and other credit card issuers have implemented higher penalties, interest rate hikes, canceled cards, cards with lower credit limits and reduced rewards programs.

With all of the changes, you could be paying too much on your cards at other financial institutions. What are the interest rates on your other cards? What are the fees? Review your accounts and cash in on the savings by transferring your current cards to Choice One. As your community credit union, you can depend on Choice One to continue to offer safe and secure low-interest credit cards that exceed the new requirements.

Apply Today
To open a low-interest Choice One VISA Credit Card or to transfer your balances, call (570) 823-7676, ext. 232, or apply on our website at www.choiceone.org!

*APR=Annual Percentage Rate. APR is for purchases, cash advances and balance transfers. Rates are subject to change without notice. Other rates and terms available. Rates shown are for qualified borrowers. Contact the credit union for complete details.

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A Silver Anniversary: 25 Years Of Service

Choice One would like to thank Michelle Maley, Vice President of Lending Services, who achieved 25 years of service with the credit union on May 27. Since 1985, Michelle has worked hard to assist our members and has dedicated herself to ensuring we deliver quality and affordable products. Choice One would like to extend our gratitude to Michelle for her years with the credit union. We look forward to many more!

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Make Yourself At Home With Our Mortgages

Now is the perfect time to buy a new home, while interest rates are still low and home affordability has increased. If you've dreamed of purchasing your first home, stepping up to a larger home, investing in a vacation property or refinancing your current home, Choice One's Mortgage solutions can make it possible!

Regardless of the type of Mortgage you choose, the interest paid is deductible on your income taxes - up to one million dollars! This has the effect of reducing both the effective interest rate you are paying and the impact on your budget.

Purchasing a home is a big decision, but your credit union is here to walk you through it. For complete information as well as answers to all your questions, stop in or call us to get started. Whether you are a first-time buyer or are looking to upsize, downsize or refinance, we have the Mortgage solution for you. Don't let this historic opportunity pass you by.

Refinance And Save!
Do you have a high interest Mortgage with another financial institution? You may be able to refinance it at our lower rates, saving on interest and lowering your monthly payments. Ask us for details.

Get Started Today
Apply for a mortgage and get the latest rates by stopping by the credit union or calling (570) 823-7676, ext. 237.

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Giving Annuities A Second Look

Content developed by CUNA Brokerage Services, provided by James H. Van Wert, Jr., CFP.

Today, you have more investment choices than ever before. But one of the most popular investments is also one of the oldest. Take a minute to get reacquainted with how annuities might be able to help you reach your financial goals.

What Is An Annuity?
An annuity is a contract between you and an insurance company. You buy an annuity to provide you a stream of income guaranteed by the insurance company to last for as long as you live.

Qualified And Non-Qualified Annuities
An annuity is qualified when it is associated with an employee benefit plan. There are limits on how much you can invest in qualified annuities.

A non-qualified annuity also grows tax-deferred, but has no contribution limits. Investors often purchase non-qualified annuities after they have maximized participation in an employer-sponsored plan.

Fixed And Variable Annuities
A fixed annuity guarantees to pay a specified rate of interest on the accumulated value of the annuity for a specified period of time. With a variable annuity, the accumulated value will vary with the performance of the investment options chosen by the contract owner. These investments are not FDIC-insured, nor are the deposits guaranteed by a financial institution.

The Taxation Of Annuities
Any earnings in an annuity are "tax-deferred," until withdrawn. When withdrawn, earnings are taxed as ordinary income. There is typically a 10% federal tax penalty on earnings withdrawn before age 59 1/2.

Get Advice When Purchasing An Annuity
A financial advisor can help you evaluate the benefits and risks of a particular annuity so that you can determine if it is appropriate for your own unique financial situation.

James H. Van Wert, Jr., CFP is a Financial Advisor with MEMBERS Financial Services located at your credit union. If you have any questions, or would like to provide feedback regarding the information presented in this article, you may contact Jim at (570) 208-4520.

Representative is not a tax advisor or legal expert. For information regarding specific tax situations, please contact a tax professional. For legal advice, consult an attorney.

Representatives are registered, securities are sold, and investment advisory services offered through CUNA Brokerage Services, Inc. (CBSI), member FINRA/SIPC, a registered broker/dealer and investment advisor, 2000 Heritage Way, Waverly, Iowa 50677, toll-free (866) 512-6109. Nondeposit investment and insurance products are not federally insured, involve investment risk, may lose value and are not obligations of or guaranteed by the financial institution. CBSI is under contract with the financial institution, through the financial services program, to make securities available to members.

FR040818-C2B7

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Convenience Doesn't Have To Stop Just Because You're On The Go

Where will this spring and summer take you? Wherever you end up, our Convenient Services will help you continue to manage your money smoothly. Manage all of your accounts and save time and money every day - whether you spend weekends in the Poconos, weeks down the Shore or even a month traveling across the country!

FREE Share Draft Checking - A Choice One Checking Account makes your life more convenient - and it's free. Enjoy NO minimum balance requirements, NO monthly service charge and NO per check charges.

VISA® Check Card - Access your Choice One Checking Account at any ATM worldwide or pay for purchases anywhere VISA is accepted. Your Check Card makes it easy!

FREE Bill Payer - Pay your bills electronically and manage all of your bills in the same location. This service provides perfect peace of mind when traveling.

FREE Virtual Branch® Account Access - Manage your money from any computer, whenever it's convenient for you. Transfer funds, review account balances and even make loan payments.

BARB - This flexible telephone Audio Response System is a great fit for your busy schedule because it allows you to manage your accounts while on the go. Call (800) 610-2788 24 hours a day, 7 days a week to quickly and easily access your accounts.

Direct Deposit - It's the fast, easy and safe way to have your pay, pension or Social Security checks automatically deposited and distributed into any Choice One account you wish.

Payroll Deduction - Payroll Deduction makes saving easy. Designate portions of your funds to be distributed to your Savings Accounts (including Christmas Club, Vacation Club, etc.), Checking Account, or even pay your Choice One Loan account.

FREE E-Statements - Sign up to receive your Choice One statement online each month and obtain your statements on the first day of the month. E-Statements are the quick and secure way to get your statements. Plus, they are another way to go green!

It's Easy To Sign Up
Enroll in these services by stopping by a branch, calling us at (570) 823-7676, ext. 258 or visiting our website at www.choiceone.org. Don't forget, you earn .10% off your new or refinanced loan for each of the following 24/7 services: Direct Deposit/Payroll Deduction, Virtual Branch, VISA Check Card, E-Statements and Bill Payer.

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Youth 2.0: Operation Sound Financial Future

Financial literacy has changed over the last few decades. A chalkboard lecture and a checkbook demonstration are no longer enough to engage students. Today's youth want - and deserve - more. Choice One has been at the forefront of reaching students in innovative and fresh ways.

Dollar Dog Kids Club® - For Kids 12 And Under
Teach young kids about money management in a fun way, with lessons tailored directly to their age group. Encourages saving because for each deposit, kids will receive a Dollar Dog coin, which can be redeemed for merchandise. cha-ching!SM - Just For Teens! In addition to products and services designed just for them, cha-ching!SM offers solid money management tools that you can supervise. Teens want some independence, but they need to learn the importance of saving.

the edgeSM - Young Adults
During their time in this program, young adults go from the pressures of high school to college and out into the workforce. They need comprehensive tools to help ensure they are off to a smart financial start.

musicstream LIVESM
Choice One has teamed up with musicstream LIVE (MSL) to offer engaging concerts at high schools, colleges and community events. Through the live events and online streaming, teens and young adults can learn about the benefits of credit unions and financial literacy.

Get Your Child Started Today
Get started or learn more by stopping by a branch, calling (570) 823-7676, ext. 258 or visiting www.choiceone.org.

Make Sure You Check Out The Next Choice One MSL Events!
Come to Misericordia University on August 30, 2010 from 12 p.m. to 2:00 p.m. to check out the band Faded Fortune, who will be performing live.

Check out Wilkes-Barre's Annual Party On The Square this fall, where Choice One will sponsor the event's FREE concert.

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Convenience And Security: Virtual Branch & E-Statements

We're Never Closed When You Visit Us Online!
Our website offers you a world of information about your credit union's products and services - and that's not all! Take charge of your finances 24/7 with FREE Virtual Branch account access. Offering tremendous flexibility and security, Virtual Branch allows you to complete transactions from the convenience of any web-connected computer, all while offering you protection from fraud. Have total control of your finances from the comfort of your home and use Virtual Branch to:

  • • Check Account Balances
  • • Check ATM And Point Of Sale Transactions
  • • Review Checks That Have Cleared
  • • Transfer Funds Between Accounts
  • • Make Loan Payments

E-Statements: A Fast & Safe Service
Quick, do you know where your bank statement is? Be honest. If you don't - and even if you do - our E-Statements service might be right for you. This service is the quick, secure and convenient way to review your accounts online - and it's free! Save time and paper. You are notified that your statements are available around the first day of the month. You can review, print or save your statement any time. Accurate records can be maintained through exact reprints of your statement. Plus, E-Statements are a fundamental tool to avoid mail-fraud. Keep your statements contained and safe by receiving them electronically. Enjoy peace of mind knowing you have added protection against identity theft via this fast and free service.

It's Easy To Enroll
To sign up for these services, simply visit www.choiceone.org to get started.

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Help The Planet... And Your Bottom Line
More Easy Green Tips

Slow And Steady Wins The Race - That turtle was onto something. When driving your vehicle, driving slowly is safer and more cost effective. For every five miles per hour you drive above 55 mph, you lose 10% fuel efficiency, so keep your pedal off the medal and keep more money in your pocket.

Turn Down Your Water Heater - The typical hot water heater draws nearly 20% of your total energy cost per year, so set your hot water heater's thermostat to 120°F - the recommended temperature for sanitary purposes - and you'll certainly see some savings.

Reuse Bags - Save even more at the grocery store by using cloth bags when shopping. Many stores offer incentives for customers who bring their own bags. Plus, the cloth bags are much more fun to use!

Program Your Thermostat - A programmable thermostat is a great investment, because it allows you to set your home's temperature to a predetermined schedule, so you don't unnecessarily waste energy when you're not home or when you're sleeping. While they cost between $30 and $100, it is money you will make back over the course of the year because your energy bills will drop.

Make The Most Of Your Machine - When you wait to wash loads of dishes and clothes until your dishwasher or washing machine is full, you make the most of the energy used. Also, whenever possible, air-dry clothes - and always air-dry dishes in the dishwasher.

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Your savings federally insured to at least $250,000 and backed by the full faith and credit of the United States Government. National Credit Union Administration, a U.S. Government Agency